Branham v. Ford Motor Co.
Facts
Branham was injured when a 1987 Ford Bronco II 4x2 rolled over after driver Cheryl Hale took her eyes off the road, the vehicle left the roadway, and she overcorrected. Branham sued Ford on two product theories: a seatbelt sleeve claim and a handling-and-stability design defect claim based on the Bronco II's alleged tendency to roll over, pursuing both in negligence and strict liability. Ford's internal evidence and Branham's proof indicated Ford engineers had favored alternative suspension systems such as the MacPherson strut, but Ford chose the Twin I-Beam suspension, which raised the vehicle's center of gravity and increased rollover propensity. The jury returned a general verdict against Ford and Hale and awarded substantial actual and punitive damages.
Issue
Whether Branham's seatbelt sleeve negligence claim could proceed after the strict liability seatbelt sleeve claim failed for lack of proof that the product was in a defective condition unreasonably dangerous, and whether Branham's rollover design defect claim was properly submitted to the jury. The court also addressed what test governs design defect cases in South Carolina and whether post-distribution and similar-incident evidence was properly admitted.
Rule
In a products liability design defect action, the exclusive test is the risk-utility test, and the plaintiff must present evidence of a reasonable alternative design, including consideration of the costs, safety, and functionality of that alternative and how it would have prevented the product from being unreasonably dangerous. When one of two companion product claims is dismissed because a common element is missing, the other claim must also fail if it shares that element. In claims against a manufacturer, liability must be judged based on information known or reasonably attainable at the time of manufacture, so post-distribution evidence is generally inadmissible to prove liability.
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Under the governing rule, which is the strongest argument for judgment as a matter of law for Palmetto Forge Tools on the design defect claim?