Zippo Manufacturing Co. v. Zippo Dot Com, Inc.
Facts
Plaintiff Zippo Manufacturing Corporation is a Pennsylvania corporation based in Bradford, Pennsylvania, and defendant Zippo Dot Com, Inc. is a California corporation based in Sunnyvale, California. Dot Com operated an Internet web site and online news service, held the domain names "zippo.com," "zippo.net," and "zipponews.com," and sold subscription access through online applications and password assignments. Dot Com had about 140,000 paying subscribers worldwide, including approximately 3,000 Pennsylvania residents, and it also entered contracts with seven Pennsylvania Internet access providers, two in the Western District of Pennsylvania. Plaintiff's trademark claims were based on Dot Com's use of the word "Zippo" in its domain names, web site, and message headings transmitted to and viewed in Pennsylvania.
Issue
Whether a Pennsylvania federal court could constitutionally exercise specific personal jurisdiction over a California Internet company whose contacts with Pennsylvania occurred almost entirely online, and whether venue was proper in the Western District of Pennsylvania. More specifically, the court had to decide whether Dot Com's Internet activities constituted purposeful availment of doing business in Pennsylvania.
Rule
The likelihood that personal jurisdiction may be constitutionally exercised is directly proportionate to the nature and quality of commercial activity conducted over the Internet. At one end are defendants clearly doing business over the Internet by entering contracts with forum residents involving knowing and repeated transmission of computer files; personal jurisdiction is proper there. At the other end, a passive web site that merely makes information available is not enough; in the middle, for interactive web sites, jurisdiction depends on the level of interactivity and the commercial nature of the exchange. Specific jurisdiction also requires minimum contacts, that the claim arise out of those contacts, and that jurisdiction be reasonable.
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